Privacy Policy for PartyNow

Last Updated: November 24, 2025

Thank you for using PartyNow ("we," "us," or "our"). This Privacy Policy explains how we collect, use, and protect your personal and non-personal information when you use our platform at https://partynow.top (the "Platform").

By accessing or using PartyNow, you agree to the terms of this Privacy Policy. If you do not agree with the practices described in this policy, please do not use the Platform.

1. About PartyNow

PartyNow is an AI-powered nightlife discovery platform that helps users find parties, clubs, and events in their city. We connect event seekers with events while providing event organizers and promoters with advertising and promotion tools.

2. Information We Collect

2.1 Personal Information

When you create an account or use our services, we collect:

- Name and Email: To create your account, communicate with you, and send important updates
- Location Data: Your approximate location to show nearby events and provide location-based recommendations (only when you grant permission)
- Profile Information: Your music preferences, budget preferences, and favorite vibes to personalize recommendations
- Event Interactions: Events you view, bookmark, share, and swipe on to improve AI recommendations
- Payment Information (for advertisers): Collected securely through Stripe for processing advertising campaigns. We do not store complete payment information on our servers.

2.2 Non-Personal Data

We collect non-personal information including:

- Device Information: IP address, browser type, device type, operating system
- Usage Data: Pages visited, features used, time spent on the platform, click patterns
- Cookies and Similar Technologies: We use cookies to remember your preferences, analyze usage, and deliver personalized content
- Location Data (aggregated): General area information to display event heat maps and popularity

2.3 Event Organizer Data

If you submit events or run advertising campaigns, we additionally collect:

- Business/Venue Information: Venue name, contact details, business type
- Event Details: Event information, photos, descriptions, ticket links
- Campaign Data: Advertising preferences, target audience selections, budget settings
- Analytics Preferences: How you want to track event performance

3. How We Use Your Information

3.1 For Event Seekers

- Personalized Recommendations: AI-powered event suggestions based on your preferences and behavior
- Tonight For Me: Swipeable event cards tailored to your taste
- Heat Map & Vibe Scores: Real-time event popularity based on community engagement
- Notifications: Reminders for bookmarked events and alerts for trending events near you
- Search & Filters: Smart filtering by genre, location, price, date, and venue type

3.2 For Event Organizers & Advertisers

- Event Promotion: Display your events in search results, recommendations, and the heat map
- Advertising Campaigns: Sponsored listings, featured placements, push notifications, banner ads
- Analytics: Track impressions, views, bookmarks, shares, click-through rates, and ROI
- Audience Targeting: Reach users by location, preferences, demographics, and behavior

3.3 General Purposes

- Platform Improvement: Analyze usage patterns to enhance features and user experience
- Communication: Send account updates, feature announcements, and important notices
- Customer Support: Respond to inquiries and resolve issues
- Safety & Security: Detect fraud, prevent abuse, and protect user accounts
- Legal Compliance: Meet legal obligations and enforce our Terms of Service

4. Data Sharing and Third Parties

4.1 Third-Party Services We Use

- Authentication: Google OAuth for secure login
- Payments: Stripe for processing advertising campaign payments
- Database: MongoDB for secure data storage
- Email: Resend for sending transactional emails and notifications
- AI Services: OpenAI for powering personalized recommendations

4.2 What We Don't Do

We do NOT:
- Sell your personal data to third parties
- Share your data with advertisers for their own marketing purposes
- Provide your personal information to event organizers (they only see aggregated analytics)
- Track you across other websites or apps

4.3 When We Share Data

We may share your information only when:
- Required by law or legal process
- Necessary to protect our rights, safety, or property
- Part of a business transfer (merger, acquisition, sale)
- You explicitly consent to sharing

5. Location Data & Push Notifications

5.1 Location Services

PartyNow uses location data to:
- Show events happening near you
- Display accurate distances to venues
- Provide location-based notifications for nearby hot events
- Power the live heat map feature

You can control location permissions in your device settings. Disabling location will limit location-based features but you can still browse events manually.

5.2 Push Notifications

If you enable notifications, we'll send:
- Event reminders (2 hours before bookmarked events)
- Nearby party alerts (when hot events appear near you)
- Weekend picks (Friday recommendations)
- Trending alerts (when events hit high Vibe Scores)

You can customize or disable notifications anytime in your account settings.

6. Progressive Web App (PWA)

PartyNow can be installed on your device like a native app. When installed:
- We may store data locally on your device for offline access
- You'll receive push notifications even when the app is closed
- Your bookmarks and preferences are cached for faster loading

7. Cookies and Tracking

We use cookies and similar technologies for:

- Essential Cookies: Required for login, security, and core functionality
- Preference Cookies: Remember your settings, language, and preferences
- Analytics Cookies: Understand how users interact with the platform
- Advertising Cookies: Track campaign performance for advertisers (not for tracking you across sites)

You can control cookie preferences in your browser settings. Disabling certain cookies may limit platform functionality.

8. Data Retention

We retain your data as long as your account is active or as needed to provide services. When you delete your account:
- Personal data is deleted within 30 days
- Aggregated analytics (without personal identifiers) may be retained
- Data required for legal compliance is retained as necessary

Event organizers: Campaign data and analytics are retained for 2 years for business records.

9. Your Rights and Choices

You have the right to:

- Access Your Data: Request a copy of the personal data we hold about you
- Correct Your Data: Update inaccurate or incomplete information in your profile
- Delete Your Data: Request account deletion and removal of personal data
- Opt-Out: Unsubscribe from marketing emails or disable notifications
- Data Portability: Receive your data in a machine-readable format
- Object to Processing: Opt-out of certain data uses (like personalized recommendations)

To exercise these rights, contact us at bartzalewskidev@gmail.com or use your account settings.

10. Children's Privacy

PartyNow is intended for users aged 18 and older. We do not knowingly collect information from anyone under 18. If you believe a child has provided us with personal data, please contact us immediately and we will delete it.

11. Data Security

We implement industry-standard security measures:
- Encrypted data transmission (HTTPS/TLS)
- Secure authentication with NextAuth.js
- Payment security via PCI-compliant Stripe
- Regular security audits and updates
- Access controls and monitoring

However, no system is 100% secure. We cannot guarantee absolute security but we continuously work to protect your data.

12. International Users

PartyNow is operated from the United States. By using our platform, you consent to your data being transferred to and processed in the United States, which may have different data protection laws than your country.

13. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices, legal requirements, or new features. When we make significant changes:
- We'll update the "Last Updated" date
- We'll notify you via email or prominent platform notice
- Continued use after changes means you accept the updated policy

14. Contact Us

For privacy questions, data requests, or concerns:

Email: bartzalewskidev@gmail.com

For general support, visit our Contact Us page on the Platform.

By using PartyNow, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and sharing of your information as described herein.